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Rich Wand

With over 20 years of hands-on experience as a product and design leader, I specialise in creating business value through design.
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I have successfully developed new digital propositions and experiences for leading brands, that have boosted customer engagement and satisfaction, and led to significant revenue growth.​​  In addition to defining new strategies for driving business growth, I specialise in improving existing customer journeys by crafting engaging experiences that drive behaviours which benefit both users and the business.

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About me

Driven by a deep passion for understanding customers and solving real problems, my approach involves conducting comprehensive research into their needs, motivations, and behaviours. This ensures that any new products or services developed provide substantial value to both the business and its customers.​​

 

I excel in developing new propositions and experiences that reshape, transform, and enhance digital offerings, leading to successful results. My experience working with top-tier consultancies and agencies has equipped me with a broad knowledge and a comprehensive skill set, enabling me to effectively solve a wide range of customer and business challenges.

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I've had the privilege of working with amazing brands such as Experian, Barclays, Visa, Tesco, Royal Mail and John Lewis - both as an external agency and as part of an in-house team. Through these experiences, I've gained a deep understanding of what makes these brands tick, how they operate, and how to make things happen within large organisations.

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Inspiring others

I have successfully led, grown, and mentored designers and design teams, transforming them into highly skilled groups of thinkers, makers, and team players.
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By fostering a culture of creativity and collaboration, I empower design teams to quickly generate, refine, and prototype concepts. I employ iterative design sprints and regular brainstorming sessions to accelerate innovation, enabling teams to swiftly develop and test ideas.

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I love great ideas, but only when they're in the hands of your customers.

My strengths

  • Skilled in design strategy, product design, user experience and design leadership

  • I ensure that every design decision supports and advances key business goals

  • I am a big-picture thinker obsessed with crafting the details

  • I am a creative and energetic collaborator

  • I have a deep sense of empathy, which fuels my passion to craft inclusive and meaningful experiences

  • I am strong at communicating ideas and design rationale

  • I love seeing other people progress, which drives me to help them achieve their goals

When I'm not working

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